Review Quotes on 21 Secret Truths of High Resolution PPC
Advanced Praise
“The glory of paid search is hyper relevance and how absolutely data driven it is. If your goal is to be the best you can be at paid search, then your path goes through this book. When Craig talks I listen, mesmerized. You should too because being wise is great!”
- Avinash Kaushik – Author: Web Analytics 2.0
“Everything you know about AdWords is just the very basics Google wanted you to know. Just enough to get you hooked to the most accountable of all advertising. But what if there was fundamental secrets that they neglected to share? Secrets that could send your conversion rates, click-throughs and ROI through the roof? Would you want to know them? Now you can! 21 Secrets Truths is what you must read, no, act on, before your competitors do.”
- Bryan Eisenberg – New York Times Bestselling Author
“Craig’s dug deep into AdWords and unearthed some important nuggets. They’re surprising, simply but eloquently described, and vital to your PPC advertising success.”
- David Szetela – Owner and CEO, Clix Marketing
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Via Twitter
- @Matt_Umbro: Very good PPC book by @clickequations. Had the pleasure to download and clarify/learn about topics within the industry. -
. - @Eloi_Casali: Very, Very, Very nice e-book from @clickequations called ’21 secrets to PPC’. Easy to read, and full of good and funny stuff!
. - @PeterGould83: Thanks to @clickequations for their e-book ’21 Secrets to PPC’. As @Eloi_Casali says, very easy to read and very informative!
. - @bobzatch: I’ve learned more about ppc from @clickequations in the last week than I have in the last 3 years.
. - @KimKlink_MrsC: Behind the 21 Secret Truths of High-Resolution PPC | High-Resolution PPC http://is.gd/8KDB8 -Awesome job by Craig Danuloff.
. - @jimjanson: Read 21 Secret Truths of PPC by @clickequations Really good, concise, and to the point great for #GOMCHA teams.
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Via Blog Post
Great Book Craig!
I am really impressed with how you were able to jam so much great info into this book! Gave me plenty to think about and I am walking away with a different perspective on some things you covered. Thanks again and keep the info coming.
- Kim (Kim Klink @ AdWordsHelpExperts.com)
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“The glory of paid search is hyper relevance and how absolutely data driven it is. If your goal is to be the best you can be at paid search, then your path goes through this book. When Craig talks I listen, mesmerized. You should too because being wise is great!”
“Everything you know about AdWords is just the very basics Google wanted you to know. Just enough to get you hooked to the most accountable of all advertising. But what if there was fundamental secrets that they neglected to share? Secrets that could send your conversion rates, click-throughs and ROI through the roof? Would you want to know them? Now you can! 21 Secrets Truths is what you must read, no, act on, before your competitors do.”
“Craig’s dug deep into AdWords and unearthed some important nuggets. They’re surprising, simply but eloquently described, and vital to your PPC advertising success.”
Great Book Craig!


